FOR A GREENER WORLD
With locally produced swimwear, the sustainable swimwear label Serpentina Bikini makes the world's beaches a little more beautiful - and at the same time promotes the presence of trees in shore areas.
When it comes to swimwear, Brazilians know their stuff. No wonder, because the country has almost 8000 kilometres of coastline with fantastic beaches. Since 2017, the designs of a new, unusual bikini label have been presented there: Serpentina Bikini shows with great success that the typical sexiness of Brazil can be combined with sustainability.
Simone Nunes , the founder and designer of Serpentina Bikini
Simone Nunes founded Serpentina Bikini with the mission to protect the ocean, rivers and lakes by having a tree planted in logging areas for every item sold, together with her partner organization IPE. Nunes draws her inspiration from nature, appropriately enough. This is reflected in the color scheme and patterns of the pieces, many of them featuring flowers, leaves or animal prints. But you can also find calmer, solid-colored designs in the assortment - and in all kinds of shapes: From the tight bandeau two-piece to the classic swimsuit that conceals small problem areas. Some Serpetina products are produced from Italian Econyl, made from recycled nylon.
Bikinis made from recycled nylon
Before devoting herself to the world of bikinis and swimsuits, Simone Nunes used her talent to develop her own fashion brand. She was part of the Fashion Weeks in São Paulo, Madrid and Mexico City and was named one of the 100 best designers in the world by the Phaidon book "Samples" in 2007.
Bikini designs with flowers, leaves or animal motifs
Today, the Brazilian-born designer uses her knowledge and contacts to create a unique concept: The Serpetina bikinis are "made on earth". This means that there is no base factory to fulfill orders from all over the world. Instead, each item is produced locally in the region in which it is ultimately sold. This saves CO2.
"We have also started a project with the IPE Institute called 'Sewing the Future', which generates income for women from local communities," says the founder and explains: "It has been proven that women invest their income in the education of their children, while the income of men is used for housing and food.
Women manufacturing the swimsuits in a small factory in Portugal
However, the label still has another major project ahead of it: "We are researching the development of our biodegradable bikini, which completely degrades after two months in the ground." We can't wait!